No one remembers John Carter of Mars. Well clearly we kind of remember it now that it has a new film based on it, but certainly before the average citizen had no clear idea what the John Carter of Mars series was or that pretty much all modern science fiction is in some form or another derived from (Arguably). The book series was written by Edgar Rice Burroughs who also created a small, not well known character called Tarzan. That’s right; the guy who created Tarzan also created John Carter. Don’t feel too bad if you didn’t know this. As I said the world forgot that John Carter existed, and I’m no exception.
Which brings us to John Carter, the Walt Disney produced action/adventure film that ultimately bombed in theaters. But it shouldn’t have since it was directed by Andrew Stanton who also directed Wall-E which was one of the best films produced in the past ten years, probably longer. You’d think with that sort of prestige everyone who thought Wall-E was even slightly good would have been in line to see this film. Nope. Why did it fail? Well part of it has to be that critics did not seem to really enjoy it and while that doesn’t always affect a film’s gross (See: Michael Bay’s Transformers) but it can.
Weirdly the film is based on the original book, A Princess of Mars, but they opted not to use the name. Apparently it was because Disney feared that a film with the word “Princess” in its title would alienate boys. I’m not sure what I despise more: the sentiment behind that way of thinking or the fact that we live in a society where that way of thinking is valid. So they changed to name John Carter of Mars but then shortened it to just John Carter in order try to get a larger audience to go see it. Well played, Burroughs, your plan worked brilliantly. Wait…
Full review after the jump.
[WARNING: There are some minor spoilers here. But nothing too bad]